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Digital Strategist

BATTLEAXE DIGITAL

BATTLEAXE DIGITAL

Software Engineering
Remote
Posted on Wednesday, February 7, 2024

Responsibilities:

  • Creating full digital fundraising campaigns for clients; including budgeting, revenue projections, and creative planning
  • Setting up ad campaigns from beginning to end; including conversion tracking
  • Creating reports with key metrics for clients
  • Acting as a resource on ad optimizations for members of other teams
  • Managing creative, writing, and strategy components internally to move a campaign along
  • Troubleshooting and problem-solving with other members of the Ads department
  • Copywriting if needed
  • Developing testing protocols for ad performance
  • Staying up to date on evolving platform rules and regulations

Client Facing

  • Can run multiple smaller clients autonomously
  • Can represent BattleAxe and explain & advocate for digital strategies on client calls

Core Competencies & Desired Behaviors:

  • Incredible attention to detail
  • Takes pride of authorship
  • Team player
  • Able to problem solve on their own
  • Able to work in a fast-paced environment
  • Able to run internal calls and advocate for digital strategy on client calls
  • Proven ability to learn new skills and platforms quick
  • Strong writing and proofreading ability
  • An understanding of campaign and organizational work, including organizing, organic media, and social media

Technical Fluency in:

  • Google Analytics and Tag Manager
  • Facebook ads (conversion campaigns)
  • Google Ads
  • ActBlue

Benefits

  • 100% employer-paid health care, vision, and dental insurance
  • 401(k) with employer profit-sharing contribution
  • Generous PTO package
  • Flex Days for Mental Health
  • MacBook Pro
  • Flexible telecommuting and remote work policies
  • Monthly phone reimbursement
  • Direct payments to student loan debt or college savings plans through Gradifi
  • Employer-sponsored professional development and skills training
  • Headspace subscription
  • Dog friendly office in DC