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Vice President, Gaming, Digital Entertainment and Emerging Tech Public Relations



Marketing & Communications
Posted on Saturday, September 9, 2023


BerlinRosen is a fast-growing, full-service communications firm with more than 300 communications and campaign strategists in New York, Washington, D.C. and Los Angeles. Since its founding in 2005, BerlinRosen has powerfully expanded its presence in corporate, social impact/ESG, nonprofit, entertainment, media, racial justice, healthcare, hospitality, real estate, architecture, design, urbanism, land use, lifestyle, technology, gaming and digital entertainment, issue advocacy and workers’ rights communications. We have received more than 50 awards and recognitions, including being the only agency to be named #1 on Observer’s PR Power List for three consecutive years, PR Week's Outstanding Large Agency (2023), PRNews’ Large PR Agency of the Year (2021) and 5/5 Stars on Forbes’ latest Best PR Agencies in America list.

Beginning in 2022, we’ve established partnerships with Onward, Derris, M18, Glen Echo Group and Inkhouse, further integrating our agency and communications network while expanding our reach in DEI consulting and the consumer, lifestyle, real estate, hospitality and technology sectors.

People of color, people with disabilities and women are strongly encouraged to apply. BerlinRosen is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality, creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.


BerlinRosen's Tech and Innovation practice, consisting of approximately 50 communications experts, adopts a campaign-style approach to strategic communications that combines seasoned strategy, agile execution and the innovation and speed characteristic of startups. Our client roster includes prominent figures shaping the future of technology across diverse sectors such as consumer tech, fintech, climate, gaming, healthtech, media, urban innovation and education, featuring industry leaders like Samsung, Bloomberg Media, Cornell Tech, General Assembly and Mozilla.

Within the Tech & Innovation practice, the Gaming, Digital Entertainment & Lifestyle Tech team, known as the DigiTech team, comprises professionals with extensive experience in gaming, emerging technology and digital entertainment PR. With a collective wealth of years working with B2B and B2C brands of all sizes and stages, this team possesses a unique capacity to design and implement comprehensive PR strategies spanning these industries. Furthermore, our expertise extends to navigating the challenges and opportunities presented by emerging technologies such as AI, VR/AR/MR and Web3, ensuring they can effectively anticipate, plan for and adapt to the evolving landscape.


BerlinRosen is seeking a Vice President of Gaming, Digital Entertainment and Emerging Tech PR to lead our rapidly growing DigiTech team. As we pursue our ambitious path, we highly value qualities such as adaptability, hands-on involvement and versatility in all team members.

The ideal candidate should possess deep subject matter expertise in gaming, emerging technologies and digital entertainment, along with a profound understanding of client service within a PR agency setting. Furthermore, they should excel in leading and managing staff, developing and implementing strategic work plans and nurturing long-term client relationships.

This role presents an exciting opportunity for someone who embodies a self-starter mentality and possesses a proactive and self-initiating approach to problem-solving and leadership. This individual should also exhibit a solution-oriented mindset, with an adeptness of resolving challenges effectively. Additionally, this person should showcase the capacity to take initiative, a sense of urgency and the ability to independently navigate complex situations, all while demonstrating leadership qualities and maintaining composure under pressure.

Role location: This position will require a presence in Los Angeles, C.A., but is available on a remote basis. Staff will be expected to regularly visit our clients and attend in-person events.


As a Vice President on the DigiTech team, you will…

  • Lead large-scale strategic planning and execution efforts for multiple clients, including product launches, reviews, trade shows, press conferences, feature stories, executive bylines and reporting needs
  • Conduct high-touch daily client communications while managing competing priorities through regular calls and meetings
  • Collaborate with the EVP to develop strategy plans, reports and presentation materials for the client team
  • Manage a team of 2-3 junior staff, ensuring quality control and on-time, error-free deliverables
  • Lead overall account management and capacity planning to meet client objectives efficiently
  • Contribute to business development and expanding DigiTech sector relationships
  • Stay updated on industry trends and leverage media relationships for consistent coverage

Essential skills:

  • 7+ years of experience in gaming, entertainment and/or technology PR in a client-facing and leadership role
  • A minimum of 2-3 years of recent PR agency and staff management experience
  • Both B2C and B2B PR experience are a must
  • Proven ability to problem-solve and pivot in a fast paced environment
  • The ability to conceptualize, develop and produce strategic client plans, client recommendations and media approach roadmaps that will be shared with clients, executives and partners.
    • Proficiency in producing dynamic, highly visual PowerPoint presentations
    • Basic design skills to create flow charts, timelines, etc., are required, with advanced graphic skills being a plus
  • Outstanding project management skills, with the ability to prioritize work streams and track progress across multiple teams and clients
  • A strong news-savvy and knowledge of the media covering gaming, consumer electronics and innovation
  • A demonstrated track record handling multiple client accounts simultaneously, working quickly and meeting deadlines in a fast-paced environment with minimal oversight by leadership
  • A calm demeanor under pressure and a solution-oriented mindset

Note: Interested in this role but it’s not quite the right match? Applicants who meet some but not all or exceed the above criteria are still encouraged to apply! We are eager to speak with candidates with diverse backgrounds and can assess role leveling on an individual basis.


Compensation philosophy: BerlinRosen offers competitive industry rate salary bands with the goal of retaining and growing talented individuals. We regularly review and adjust our compensation structure as needed to ensure equity across teams and levels.

The salary range for this role is commensurate with experience and is as follows:

  • Starting minimum: $130,000
  • Role cap: $170,000

Vice Presidents are eligible for end of year bonuses based on firm, team and individual performance.

Benefits: BerlinRosen will make sure that you have what you need to excel in your role, encourage self-care and drive professional development, including…

  • 100% coverage of Health, Dental, and Vision insurance monthly premiums
  • Company-sponsored Health Reimbursement Arrangement (HRA)
  • Pre-tax Flexible Spending Account (FSA)
  • Mental health assistance with company-sponsored memberships to Talkspace and Calm
  • 401K with a 4% employer match and no vesting period
  • Generous paid time off (PTO)
    • All incoming staff receive 36 days total of PTO, inclusive of general PTO, wellness days, collective PTO the week between Christmas and New Year’s Day holidays and 11 paid bank holidays
  • Pre-tax commuter benefits via WageWorks
  • Full mobile phone reimbursement for data and minutes
  • Employer-funded life insurance
  • Discounted annual bikeshare membership
  • Corporate discounts through Tickets at Work
  • Continuous skills training tailored to your role


To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our subsidiaries, Onward, Glen Echo Group, Derris, M18 and Inkhouse.

By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.