Responsibilities:

Content Strategy (35%)

• Define a clear strategic content vision for projects.
  
  • Plan and lead discovery workshops and interviews.
  • Conduct content, analytics, and landscape audits.
  • Collaborate with Creative Directors and team leads to understand audience behavior.
  • Develop content strategies, including substance, structure, workflow, and governance.
  • Provide recommendations for digital metrics and KPIs.
• Lead discussions on content strategy and messaging best practices.
• Partner with Project Management and Engineering teams to ensure user-facing goals are met.

Content Planning, Execution, & Writing (55%)

• Lead content development and migration, including template requirements and content recommendations.
• Train clients on best practices for web content production and writing.
• Partner with clients to determine editorial needs and governance.
• Assist with technical content integration.
• Write on-brand, audience-centered copy for digital deliverables.
• Mentor junior team members in content strategy and communication skills.
• Provide written documentation and guidance to clients to help create, maintain, and measure engaging content.

Secondary Responsibilities (10%):

• Contribute to sales and business development.
• Seek opportunities for innovation in content strategy and editorial production.
• Collaborate internally to optimize content workflows and processes.
• Provide thought leadership on content issues like search, sharing, and personalization.
• Support agency marketing efforts with case studies and social media copy.
• Exemplify user-centric design culture and principles.

Experience / Qualifications

• Minimum 5 years of experience in content strategy, design, or user experience.
• Proven experience in content mapping, taxonomy development, and information architecture.
• Strategic thinker in digital content strategy, storytelling, content architecture, and user experiences.
• Understanding of nonprofit organizations and campaigns.
• Outstanding written and verbal communication skills.
• Ability to collaborate with internal teams and translate business requirements into user-centered approaches.
• Solid understanding of SEO, tagging strategies, and taxonomy frameworks.
• Experience with content management systems and processes.
• Ability to create content development and migration plans.
• Intermediate understanding of Google Analytics (GA4) and Google Tag Manager.
• Knowledge of interaction design best practices and advanced Figma skills.
• Ability to perform in a fast-paced, high-impact environment.
• Highly creative and resourceful with a passion for the work.

Bonus Points

• Interest in progressive politics and progressive causes
• Knowledge of CRMs and popular advocacy tools (e.g., Salesforce, EveryAction, Actblue)
• Ability to train content authors on content management systems

Annual salary: $90-115k plus benefits (or contract equivalent)